WTC Winnipeg's Podcast - BDC Small Business Week
The World Trade Centre (WTC) Winnipeg is celebrating BDC Small Business Week with a limited podcast series! Over seven episodes, WTC Winnipeg President and CEO Mariette Mulaire and her guests share their success stories while focusing on issues that will be key to maintaining growth in these uncertain times: innovation, inclusion, and sustainability.
WTC Winnipeg's Podcast - BDC Small Business Week
"I was one of the lucky ones around the world" | Interview with Brenda Cardenas from Digital Army - Innovation Series
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WTC Winnipeg
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Season 3
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Episode 2
In this episode, Brenda Cardenas, founder of Digital Army, discusses with Mariette Mulaire and Joelle Foster about her involvement in the evolution of AR and VR filters used in social media. With a background in digital marketing, Cardenas was 1 of 10 people selected to conduct some beta testing for Facebook in 2018 when creating filters for Instagram.
Digital Army is based in Winnipeg and has an international reach. Their work has had over 2 billion impressions worldwide and been used by celebrities such as Joe Jonas and Sophie Turner. They continue to help SMEs with marketing and making AR and VR more accessible.