In this episode, Brian Scharfstein, owner and president of Canadian Footwear, discusses with Mariette Mulaire how they've recreated their marketing to offer a new door to door delivery service at no extra cost for customers. The company has been busy delivering to hospitals, clinics, trucking companies, grocery stores and care homes during the COVID-19 pandemic.
Canadian Footwear is a family owned business based in Winnipeg since the 1930s. The business consists of a retail footwear line as well as foot health clinics. They focus on getting people on their feet and keeping them on their feet!