In this episode, Carly Minish, president and founder of Smak Dab Gourmet Mustard, expresses the importance of cooking for comfort during this challenging time. She discusses with Mariette Mulaire how her company which has 200 retail locations across Canada has been forced to focus on the e-commerce side of their business. She speaks about the strong approach they've taken towards social media and marketing to ensure value is given to their customers.
Smak Dab is a western Canadian company that manufactures a line of specialty mustards. They have 200 retail locations across Canada.